"Liberate came from a dream, a dream to help women find freedom from abuse, poverty, low self-worth, cultural norms that cause harm and every issue that inhibits us to live life and give love to others,” the brand Liberate Apparel declares. In an effort to combine fashion with philanthropy, the Liberate team has contributed immensely to the lives of Haitian women.
Before Liberate Apparel's creation, its founders Jackie King and Melanie Hunley had worked alongside non-profit organizations that helped Haitian and Dominican youth and families get back up on their feet after all the tragedies that their countries endured. Time and again, Jackie and Melanie witnessed young women start anew and recreate their lives, but these women were constrained and faced limited success as a result of minimal resources and little to no opportunity available to them there. This inspired a dream that soon become a reality.
Who doesn’t love to hear about celebs doing good things -- especially really good things that involve fashion and helping out people who are less fortunate than us? Well, everyone’s favorite actress and major babe, Olivia Wilde along with Barbara “Babs” Burchfield have co-conceived Conscious Commerce “to create a guide for conscious living by promoting the causes, brands, people and lifestyles that are forging a new paragon of living.” What this means for us: consciousco.co can easily be your go-to destination for goods from fashion and accessories to shoes and bags.
We here at Better Than A Cupcake love any opportunity where we see that fashion meets charity. Not only does BTAC stand for the name of an amazing fashion blog, but it also stands for Bold.Talent.Aiding.Charities. That's exactly what non-profit organization, Fashion Fighting Famine (FFF), aims to do. FFF is home to the largest fashion show featuring both novice and experienced Muslim women designers from across the globe. Its mission is "dedicated to cultivating the next generation of female entrepreneurs, furthering the art of modest fashion, and inspiring forward standards in the fashion industry."
Two outfits from Fashion Fighting Famine's 2013 fashion show
A brave choice of jewelry might mean wearing a large statement piece with a simple dress, or an oversized ring on your finger. However, for Jessica Hendricks, founder of The Brave Collection, a brave choice of jewelry means an accessory that can bring awareness and change for over 12 million people who have fallen victim to the tragedies of human trafficking.
As the Holiday Season comes about, it is difficult to avoid the contagious warm feeling in the air. The fashion world is no exception to this. Fashion today goes beyond the latest trends, beyond the hottest articles, and definitely cultivates that "warm" feeling past the holiday season. There is no doubt that companies like Toms and Warby Parker have made their "one for one" policies well known and quite impacting. Kudos to them and all these corporations working towards offering the world both a sense of style and some help to those in need. However, there are others out there offering just as equally helpful and mindful opportunities that you may not have heard of yet. All Across Africa (AAA) is a cooperation that focuses on helping the community, but a little twist; they go beyond simply offering clothes and money. AAA offers women a job, an education, and a sense of self confidence and pride.
In an interview with the Alicia Wallace, COO and founder of All Across Africa, we were able to get an inside scoop as to what exactly lies behind this unique, benevolent, selfless cooperation.
WeWOOD is a brand of wooden watches started by Italian watch lover Daniele Guidi. The watches are made from sustainable resources and reclaimed scraps. The company works together with American Forests in Los Angeles and Trees for the Future to help save Mother Nature. So far, WeWOOD managed to build 300,000 trees—one for every watch purchased—and their goal for 2020 is one million.
Lindsey Parry, designer and founder of 4Love Clothing, was inspired to create the line by a book called Half the Sky by Nicholas Kristof and Sheryl WuDunn. The book implanted the desire in Parry to give indigenous women a voice and opportunities to have successful families.
4Love Clothing is partnered with Sowing Seeds of Love (SSOL), a Christian non-profit also started by Parry, that helps provide educational and employment opportunities for indigenous women and their families in Panama.
4Love Clothing is a clothing line of maxi dresses and accessories blended with a traditional Panamanian design. While daydreaming one Sunday morning in church, Lindsey Parry couldn't help but notice the bright, colorful dresses with complex designs worn by the indigenous women. Parry took what she saw in these beautiful dresses and went to work designing a line that incorporated the designs into garments that could be marketed to the Western world.
Krochet Kids International (KKi) is a lifestyle brand and innovative non-profit organization founded by Kohl Crecelius, Stewart Ramsey, and Travis Hartanov that focuses on the empowerment of women in poverty. The name “Krochet Kids” was bestowed upon them by their local newspaper in Spokane, Washington. Their amazing crochet hats, bags, and accessories help women in Uganda and Peru fight against poverty, one hook at a time.
Krochet Kids International stemmed from Kohl Crecelius, whose older brother taught him how to crochet. He passed the skill on to his high school buddies Stewart Ramsey and Travis Hartanov, which kicked off a demand for their “crocheted masterpieces” amongst their classmates. The three went off to different colleges, occasionally reconnecting over the summer and volunteering in developing countries.
“It wasn’t long before we came to realize how blessed we had been growing up. The desire was planted within us to help. To reach out in love. To make a difference,” writes Crecelius on the KKi “Our Story” page.
Due to one girl's wish for a simple white Jeep for her 16th birthday, a multi-million dollar jewelry company was born.
When we purchase clothes, a lot of the time we don’t know where they’re made. Even in 2013, factory conditions in countries such as Bangladesh are so poor that hundreds of people are losing their lives to fires in garments and textile factories a year. We see global retailers in headlines all the time, like Walmart whose one in six factories in Bandladesh failed safety reviews for basic standards like structural, fire, and electrical safety. Although a lot of retailers prefer to remain blind to these serious labor issues, H&M, the world’s second-largest clothing retailer is making a pledge to support factory workers in Bangladesh and Cambodia after recent Rana Plaza disaster.